This guide is for publishers who want to monetize an Android app withAdMob and aren't using Firebase. If you plan toinclude Firebase in your app (or you're considering it), see the AdMobwith Firebase version ofthis guide instead.
Integrating the Google Mobile Ads SDK into an app is the first step towarddisplaying ads and earning revenue. Once you've integrated the SDK, you canchoose an ad format (such as native or rewarded video) and follow the steps toimplement it.
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Prerequisites
- Use Android Studio 3.2 or higher
minSdkVersion
16 or highercompileSdkVersion
28 or higher
- Recommended:Create a Google AdMob accountand register an app.
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Import the Mobile Ads SDK
Note: You should begin with a new project in Android Studio and check thebox to Use AndroidX Artifacts or refer toMigrating to AndroidX tomigrate your project.Apps can import the Google Mobile Ads SDK with a Gradledependency that points toGoogle's Maven repository. First, make surethat
google()
is referenced in the allprojects
section of yourproject-level build.gradle
file.Example project-level build.gradle (excerpt)
Next, open the app-level
build.gradle
file for your app, and look fora 'dependencies' section.Example app-level build.gradle (excerpt)
Add the line in bold above, which instruct Gradle to pull in the latestversion of the Mobile Ads SDK and additional related dependencies. Once that'sdone, save the file and perform a Gradle sync.
Update your AndroidManifest.xml
Add your AdMob App ID to your app's
AndroidManifest.xml
file by adding a <meta-data>
tag with name com.google.android.gms.ads.APPLICATION_ID
, as shown below.You can find your App ID in the AdMob UI. For
Important: This step is required as of Google Mobile Ads SDK version 17.0.0.Failure to add this android:value
insert yourown AdMob App ID in quotes, as shown below.<meta-data>
tag results in a crash with the message:The Google Mobile Ads SDK was initialized incorrectly.
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Initialize the Mobile Ads SDK
Before loading ads, have your app initialize the Mobile Ads SDK by calling
Warning:MobileAds.initialize()
which initializes the SDK and calls back a completion listener onceinitialization is complete (or after a 30-second timeout). This needsto be done only once, ideally at app launch.Android App Store Apps
Ads may be preloaded by the Mobile Ads SDK or mediation partner SDKsupon callingMobileAds.initialize()
. If you need to obtain consent from usersin the European Economic Area (EEA), set any request-specific flags (such astagForChildDirectedTreatment
or tag_for_under_age_of_consent
), or otherwisetake action before loading ads, ensure you do so before initializing the MobileAds SDK.Here's an example of how to call the
initialize()
method in an Activity:Example MainActivity (excerpt)
Java
Kotlin
If you're using mediation, wait until the completion handler is called beforeloading ads, as this will ensure that all mediation adapters are initialized.
Select an ad format
The Mobile Ads SDK is now imported and you're ready to implement an ad.AdMob offers a number of different ad formats, soyou can choose the one that best fits your app's user experience.
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Banner
Rectangular ads that appear at the top or bottom of the device screen.Banner ads stay on screen while users are interacting with the app, and canrefresh automatically after a certain period of time. If you're new to mobileadvertising, they're a great place to start.
Interstitial
Full-screen ads that cover the interface of an app until closed by the user.They're best used at natural pauses in the flow of an app's execution, such asbetween levels of a game or just after a task is completed.
App Store
Native
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Customizable ads that match the look and feel of your app. You decide how andwhere they're placed, so the layout is more consistent with your app's design.
Rewarded
Ads that reward users for watching short videos and interacting with playableads and surveys. Good for monetizing free-to-play users.